In today’s competitive cannabis retail environment, loyalty programs have evolved from simple punch cards to highly sophisticated digital ecosystems. But success in these programs doesn’t rely solely on the rewards—they depend heavily on how effectively retailers communicate with members. The challenge lies in choosing the right communication channel: SMS, email, or app alerts. Each…
For years, loyalty programs were heralded as the secret sauce to keeping cannabis customers coming back. Points-based systems, tiered memberships, and flashy discounts promised to turn occasional shoppers into loyal brand ambassadors. But recently, a quiet shift has begun: some dispensaries are abandoning rewards programs altogether. Rather than a sign of decline, this move…
Walk into almost any dispensary today, and chances are you’ll be asked: “Are you a rewards member?” If you’ve ever shrugged and said no—or joined without knowing what you were signing up for—you’re not alone. But as cannabis retailers push harder to retain loyal customers, membership tiers are becoming a major part of the…
Loyalty programs aren’t just for coffee shops and grocery chains anymore. As the cannabis retail space matures, dispensaries are rolling out rewards programs aimed at turning occasional customers into repeat buyers. From birthday discounts to exclusive access to products, these programs sound great on the surface—but do they really benefit the average cannabis shopper?…